The application process is now closed.

The programme is promoted by The Italian Patent and Trademark Office that offers fully funded scholarships to 15 participants. Each scholarship covers course fees, travel expenses for their round trip journey, accommodation costs and meal vouchers.

LUISS Business School jointly with the Italian Patent and Trademark Office and the World Intellectual Property Organization (WIPO, through the WIPO Academy), offers a ten week specialized program, covering courses on: Industrial and IP Law, International IP Granting Procedure, Innovation Management, IP at University, IP-enabled Business Models, IP Data Analysis, Emergent Issues in IP and Business and IP Valuation. The program will be delivered in two terms, including eight courses (four courses for each term). At the end of each term, an individual study session will follow and will be dedicated to the preparation of the exam session, which finalizes the term. Starting Date: May 2, 2017  


Partners

rettangoloLoghiIP

WIPO
WIPO is a global forum for intellectual property services, policy, information and cooperation. It is a self-funding, specialized agency of the United Nations based in Geneva. WIPO assists its 189 member states in developing a balanced international IP legal framework to meet society’s evolving needs. It provides business services for obtaining IP rights in multiple countries and resolving disputes. It delivers capacity-building programs to help developing countries benefit from using IP. And it provides free access to unique knowledge banks of IP information.

MISE – UIBM 
The Ministry of Economic Development (MISE) is responsible for a wide variety of policies, including economic development and cohesion, energy and mineral resources, telecommunications, internationalization and business incentives.

UIBM (Italian Patent and Trademark Office) aims at raising awareness of the IP system and promoting its legal protection and its economic valuation, and, in the meantime, enhancing innovation and competitiveness of Italian enterprises in the domestic and international markets.


KEY POINTS

Top Managerial Education

  • Training
  • Focus on Innovation and IP Management

Scientific Director
Maria Isabella Leone – Assistant Professor of Management of Innovation, LUISS Business School
mleone@luiss.it


AIMS AND TARGET

Why a Specialised Course in IP management and valuation?

Considering the increasing importance of intellectual property worldwide in the development of the economy, technology, society and culture, the aim of the Specialised Course is to contribute to the development of human resources in the field of intellectual property management and valuation.

The programme aims at addressing new global challenges and reaching out to candidates who would like to acquire the skills needed to deal with issues related to the protection, enhancement and evaluation of Intellectual Property from different perspectives. The course deepens the fundamental and cutting-edge techniques of strategic, economic and financial evaluation of corporate intellectual property.


TARGET

The course is open to 15 participants through fully funded scholarships offered by the Italian Patent and Trademark Office. Each scholarship covers course fees, travel expenses for their round trip journey, accommodation costs and meal vouchers.

ELIGIBILITY

  • Studies: Academic title equivalent to the Italian Bachelor degree in economics, law, engineering or other related subjects, achieved prior to the commencement of the course (the 2nd of May 2017)
  • Countries of origin (citizenship): Algeria; Argentina; Brazil; China; Egypt; India; Indonesia; Iran; Mexico; Morocco; Saudi Arabia; South Africa; Thailand; Tunisia
  • Languages: Fluency in English and high motivation
  • Admission test: Candidates must take and pass the admission test

WHAT IS THE ADMISSION TEST?

The admission test evaluates candidates’ skills, personal motivation and potential. It consists of:

  • English test (applicants with high TOEFL/IELTS scores can be exempted from the English test)
  • Logics Test (applicants with high GMAT/GRE scores can be exempted from the Logics test)
  • Personal Interview (Skype/Telephone call) with the Program Director (Prof. Maria Isabella Leone)

The admission to the program will be based on the admission test outcome, academic record and potential professional experience.


PROGRAMME STRUCTURE

The program is full-time and articulated in 2 terms, including 8 courses (4 courses for each term). At the end of each term, an individual study session (1 week) will follow and will be dedicated to the preparation of the exam session (1 week), which finalizes the term.


1 TERM – COURSES

INDUSTRIAL AND IP LAW

Antitrust Law:

  • anti-competitive agreements
  • abuse of dominant position
  • mergers 

Global Governance of Intellectual Property (WIPO, EPO, National Authorities)

IP Comparative law:

  • Copyright law
  • Trademark law
  • Geographical Indications law
  • Industrial Design law

INTERNATIONAL IP GRANTING PROCEDURE

The steps towards a granted patent, which route to choose:

  • National Office Filing and Granting Procedure
  • European Office (EPO) Filing and Granting Procedure
  • International (WIPO) Filing Procedure

How to draft a sound patent document

INNOVATION MANAGEMENT

Industry Dynamics of Technological Innovation:

  • Types and Patterns of Innovation
  • Standards Battles and Design Dominance
  • Timing of Entry

Formulating Technological Innovation Strategy:

  • Open Innovation Model, Collaboration strategies
  • Protecting Innovation – IPRs

Implementing Technological Innovation Strategy:

  • Organizing for Innovation
  • Managing the New Product Development Process

IP AT UNIVERSITY

  • IP law at University: comparison across countries
  • Technology Transfer Process at University
  • Licensing activities at University: comparison across countries
  • The Third Mission of University
  • University-Industry linkages

2 TERM – COURSES

IP-ENABLED BUSINESS MODELS

  • IP and Open Innovation: unlocking the potential of unused patents
  • IP management strategies
  • Origins and Nature of the Intermediate Markets
  • The role of IP in the diffusion of the Intermediate Markets
  • Maneuvers to enhance the diffusion of intermediate Markets

IP DATA ANALYSIS

  • Types of IP Data
  • Potential Applications of IP Data
  • IP Data tools and methodologies
  • Patent Data search strategies
  • Patent Mapping and Technological Landscape
  • Licensing Data analysis

EMERGENT ISSUES IN IP

  • Quality of patents
  • IP and Public Health
  • Protection of Biotechnology and New
  • Varieties of Plants
  • Made-in and Counterfeiting
  • IP in the Digital Era

BUSINESS AND IP VALUATION

  • Capital Budgeting: fundamentals and applications
  • Business valuation: methods and case
  • Startup valuation
  • Business plan: fundamentals
  • IP valuation
  • Patent box (Italian case)

SCHOLARSHIP

Fully funded scholarships are offered to 15 participants by the Italian Patent and Trademark Office.  Scholarship covers course fees, travel expenses for their round trip journey, accommodation costs and meal vouchers. For any further information please write to: smluissbs@luiss.it

Eligibility

  • Studies: Academic title equivalent to the Italian Bachelor degree in economics, law, engineering or other related subjects, achieved prior to the commencement of the course (the 2nd of May 2017)
  • Countries of origin (citizenship): Algeria; Argentina; Brazil; China; Egypt; India; Indonesia; Iran; Mexico; Morocco; Saudi Arabia; South Africa; Thailand; Tunisia
  • Languages: Fluency in English and high motivation are essential requirements for admission.
  • Admission test: Candidates must take and pass the admission test

STUDENT VISA

VISA procedure will be supported by the International Office Staff of LUISS Business School.