{"id":78312,"date":"2023-05-15T15:34:57","date_gmt":"2023-05-15T15:34:57","guid":{"rendered":"https:\/\/businessschool.luiss.it\/?page_id=78312"},"modified":"2026-04-16T10:09:52","modified_gmt":"2026-04-16T10:09:52","slug":"made-in-italy-in-luxury-industries","status":"publish","type":"page","link":"https:\/\/businessschool.luiss.it\/en\/programs\/master\/made-in-italy-in-luxury-industries\/","title":{"rendered":"Summer School &#8211; Made in Italy in Luxury Industries"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">Objectives<\/h3>\n\n\n\n<p>The summer school in Made in Italy in Luxury Industries introduces to key strategic and managerial topics in Luxury industries. The programme is specifically designed to provide participants with a clear overview of these industries along with its current challenges. It is integrated into a set of complementary short modules with the right mix of theory and practice and company visits in order to actively engage participants.<\/p>\n\n\n\n<p>After the end of the course, participants will be able to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Understand the key charachteristics and differences among Made in Italy industries in terms of managerial practices;<\/li>\n\n\n\n<li>Understand the fundamental business models of \u201cMade in Italy\u201d and why their structure might differ across various industries;<\/li>\n\n\n\n<li>Learn how successful Italian companies adapt, implement and execute the latest marketing and innovation strategies;<\/li>\n\n\n\n<li>Describe and analyze the key features of a luxury brand and get a sense of the prerequisites to be able to build one over time.<\/li>\n\n\n\n<li>Analyze the luxury market through a business case made to develop and formulate a strategy based on the market characteristics and opportunities.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Target Audience<\/h3>\n\n\n\n<p>The Summer School is open to recent graduates \u2014 or those graduating soon \u2014 with a Bachelor or Master Degree in any discipline who want to explore the Made in Italy and luxury business industry for the first time.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Curriculum<\/h3>\n\n\n\n<p>The summer school in Made in Italy in Luxury Industries introduces to key strategic and managerial topics in Luxury industries. The programme is specifically designed to provide participants with a clear overview of these industries along with its current challenges. It is integrated in a set of complementary short modules with the right mix of theory and practice and company visits in order to actively engage participants.<\/p>\n\n\n\n<p><strong>Day 1<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Luxury Industries Introduction<\/li>\n\n\n\n<li>Company and programme presentation: Business case<\/li>\n<\/ul>\n\n\n\n<p><strong>Day 2<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Luxury Key Players &amp; Markets<\/li>\n\n\n\n<li>Business case analysis<\/li>\n\n\n\n<li>Focus on Hospitality and Jewelry<\/li>\n\n\n\n<li>Company visit<\/li>\n<\/ul>\n\n\n\n<p><strong>Day 3<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Focus on Watch and Fashion<\/li>\n\n\n\n<li>Group work &amp; Individual follow-up<\/li>\n\n\n\n<li>Company visit<\/li>\n<\/ul>\n\n\n\n<p><strong>Day 4<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Omni Channel Strategies in Luxury industries<\/li>\n\n\n\n<li>Group work &amp; Individual follow-up<\/li>\n\n\n\n<li>Cultural visit<\/li>\n<\/ul>\n\n\n\n<p><strong>Day 5<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Group work<\/li>\n\n\n\n<li>Group presentation<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Attendance<\/h3>\n\n\n\n<p>From July 7, full time from 9:30 a.m. to 5.30 p.m. For further information about the calendar please contact us at <a href=\"mailto:master@luissbusinessschool.it\">master@luissbusinessschool.it<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Faculty<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\">Scientific Committee<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Luca Pirolo<\/strong>, Head of Master Degree Programmes, Luiss Business School&nbsp;<\/li>\n\n\n\n<li><strong>Alberto Festa<\/strong>, Commercial Director Watch and Jewelry at Dolce &amp; Gabbana<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Tuition and Funding<\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Tuition<\/strong>&nbsp;<\/h4>\n\n\n\n<p>The tuition fee for the Summer School is \u20ac 1.000. Tuition includes materials and access to all Luiss Business School facilities.<\/p>\n\n\n\n<p>For participants enrolling in <a href=\"https:\/\/businessschool.luiss.it\/offerta-formativa\/master\/\">Luiss Business School Master<\/a> a.y. 2026-2027, the cost of the week, will be deducted from the cost of the Master programme.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How to apply<\/h3>\n\n\n\n<p>Send the following documents to&nbsp;<a href=\"mailto:master@luissbusinessschool.it\">master@luissbusinessschool.it<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>copy of degree certificate*<\/li>\n\n\n\n<li>curriculum vitae<\/li>\n\n\n\n<li>copy of passport or ID document<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>ECTS and Certificate of Participation<\/strong><\/h4>\n\n\n\n<p>The Summer School <strong>Made in Italy in Luxury Industries<\/strong> provides students with 4 ECTS &#8211; European Credit Transfer and Accumulation System.<\/p>\n\n\n\n<p>At the end of the programme a certificate of participation will be issued to those who have attended at least 80% of the didactic activities included in the programme.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Objectives The summer school in Made in Italy in Luxury Industries introduces to key strategic and managerial topics in Luxury [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":72279,"parent":2108,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"corso.php","meta":{"_acf_changed":false,"footnotes":""},"categories":[509],"tags":[516,517],"docenti_teaching_area":[],"docenti_research_area":[],"tematiche":[],"lingue":[617],"lunghezza_corsi":[820],"class_list":["post-78312","page","type-page","status-publish","has-post-thumbnail","hentry","category-master-en","tag-__master-en","tag-__product-en","lingue-en-en","lunghezza_corsi-summer-school-en"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/pages\/78312","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/comments?post=78312"}],"version-history":[{"count":6,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/pages\/78312\/revisions"}],"predecessor-version":[{"id":96288,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/pages\/78312\/revisions\/96288"}],"up":[{"embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/pages\/2108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/media\/72279"}],"wp:attachment":[{"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/media?parent=78312"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/categories?post=78312"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/tags?post=78312"},{"taxonomy":"docenti_teaching_area","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/docenti_teaching_area?post=78312"},{"taxonomy":"docenti_research_area","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/docenti_research_area?post=78312"},{"taxonomy":"tematiche","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/tematiche?post=78312"},{"taxonomy":"lingue","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/lingue?post=78312"},{"taxonomy":"lunghezza_corsi","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/en\/wp-json\/wp\/v2\/lunghezza_corsi?post=78312"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}