{"id":5,"date":"2026-10-15T15:19:19","date_gmt":"2026-10-15T13:19:19","guid":{"rendered":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/?page_id=5"},"modified":"2026-10-21T12:57:34","modified_gmt":"2026-10-21T10:57:34","slug":"overview","status":"publish","type":"page","link":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/","title":{"rendered":"Overview"},"content":{"rendered":"\n<p>This experiential Summer School introduces participants to the media and entertainment<br>industries and the key business challenges and opportunities shaping these sectors.<br>Participants develop a structured understanding of how media and entertainment<br>organizations create, deliver and capture value, and how technological change, evolving<br>consumer behaviour and new forms of content creation are transforming established business<br>models. Through real-world cases, interactive sessions, guest speakers and company visits, the<br>programme explores how creative vision, innovation and strategic thinking are translated into<br>viable business models, offering participants an engaging mix of theory and practice.<\/p>\n\n\n\n<p><br>The programme is well suited to recent graduates who wish to gain a deeper understanding<br>of the dynamics and evolving business models of the media and entertainment industries. The<br>teaching methodology combines interactive lectures, guest speaker sessions, real-world cases<br>and company visits, providing participants with direct exposure to both academic perspectives<br>and industry practice.<\/p>\n\n\n\n<p><br>The programme is designed to encourage students to explore key aspects of the relevant<br>industry in greater depth, through an experiential learning approach that combines classroom<br>lectures with guest speaker sessions and company visits.<br>Upon completion of the Summer School, participants will be able to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Provide a general overview of the media and entertainment industries and their main<br>segments<\/li>\n\n\n\n<li>Explain how media and entertainment organizations create, deliver and capture value<br>through different business models<\/li>\n\n\n\n<li>Recognise how technological change, evolving consumer behaviour and innovation are<br>transforming established business models<\/li>\n\n\n\n<li>Apply introductory strategic and business model thinking to real-world cases and company<br>visits<br><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Target audience<\/h3>\n\n\n\n<p>The programme is aimed at recent graduates \u2013 or those graduation soon who wish to gain a<br>deeper understanding of the dynamics of the Media &amp; Entertainment industries. The teaching<br>methodology combines classroom lectures, guest speaker sessions, and company visits.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Contents<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lab: Future scenarios for media and entertainment<\/li>\n\n\n\n<li>Case Study: Designing fan experience for live festivals<\/li>\n\n\n\n<li>Lecture: Platform business models for digital media and entertainment<\/li>\n\n\n\n<li>Case Study: Creation and global roll-out of TV show The Voice<\/li>\n\n\n\n<li>Lecture: Entertainment marketing and distribution strategies<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Attendance<\/h3>\n\n\n\n<p>Full time from 9:30 a.m. to 5.30 p.m. For further information about the calendar please contact<br>us at master@luissbusinessschool.it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Diploma and ECTS<\/h3>\n\n\n\n<p>The Summer School Media &amp; Entertainment business models provides students with 4<br>ECTS \u2013 European Credit Transfer and Accumulation System.<br>At the end of the programme a certificate of participation will be issued to those who have<br>attended at least 80% of the didactic activities included in the programme.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This experiential Summer School introduces participants to the media and entertainmentindustries and the key business challenges and opportunities shaping these [&hellip;]<\/p>\n","protected":false},"author":32,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"categories":[],"tags":[],"docenti_teaching_area":[],"docenti_research_area":[],"tematiche":[],"lingue":[],"lunghezza_corsi":[],"class_list":["post-5","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/pages\/5","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/comments?post=5"}],"version-history":[{"count":3,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/pages\/5\/revisions"}],"predecessor-version":[{"id":45,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/pages\/5\/revisions\/45"}],"wp:attachment":[{"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/media?parent=5"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/categories?post=5"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/tags?post=5"},{"taxonomy":"docenti_teaching_area","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/docenti_teaching_area?post=5"},{"taxonomy":"docenti_research_area","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/docenti_research_area?post=5"},{"taxonomy":"tematiche","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/tematiche?post=5"},{"taxonomy":"lingue","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/lingue?post=5"},{"taxonomy":"lunghezza_corsi","embeddable":true,"href":"https:\/\/businessschool.luiss.it\/summer-school-media-entertainment-business-models\/wp-json\/wp\/v2\/lunghezza_corsi?post=5"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}