Objectives of the Major in Luxury Management
Following the rapid evolution of the job market and the growing request for profiles with a versatile understanding of the fashion, luxury and tourism industries, Luiss Business School has launched the Master’s Degree Programme in Fashion, Luxury & Tourism Management. The programme offers a modern approach to the field to establish a solid foundation for a successful career.
The programme balances managerial courses with more strategic and creative lectures. The management course gives candidates the knowledge they need to lead companies in these industries while the strategic and creative lectures, give students a deep understanding of the field’s underlying dynamics.
The Master’s Degree Programme is divided into the following majors:
- Fashion Management (English, Rome)
- Luxury Management (English, Rome)
- Tourism Management (English, Rome)
- Tourism Management (Italian, Belluno)
- Fashion and Luxury Business (English, Milan and Amsterdam)
The Master’s Degree Programme allows students to receive a general managerial education before beginning the specialised paths of each major. All majors start with the foundations and core concepts of Management, Economics, Marketing, and Branding with a special focus on the Italian market.
Luxury Management is one of the majors of the Master’s Degree Programme in Fashion, Luxury & Tourism Management.
The uniqueness of the luxury industry lies in the fact that luxury products and services require promotion and distribution that follow different logics. Luxury products target specific niches of the market that are willing to pay more for them. The luxury industry, even during the global economic crisis, did not only survive but continued to show a stable, unexpected growth (Bain report, 2015).
The Major in Luxury Management will provide participants with the skills and competencies required to become a key figure within the industry. The Programme has selected the best lecturers from several luxury segments to provide participants with a fruitful learning experience. Lecturers train students with a practical and efficient approach involving group projects, case studies and role playing, enabling each participant to gain great practice.
Throughout the programme, students:
- understand the operating mechanisms in the various luxury segments and in the luxury industry as a whole
- comprehend corporate and business strategies
- discover the modern key figures operating in the luxury industry and develop competencies and skills to access those jobs
- manage the product portfolio and analyse distributional channels
- become proficient with communication and image tools and techniques
The Master’s Degree Programme in Fashion, Luxury & Tourism Management – Major in Luxury Management is a one-year Master of Science that provides students with 60 European Credit Transfer and Accumulation System (ECTS).
Target audience of the Major in Luxury Management
The Major in Luxury Management is aimed at recent graduates — or those graduating soon — interested in developing competencies required in the fashion industry.
The programme enables graduates to undertake career paths in a wide range of organisations in the luxury industry, in positions including:
- Luxury Advisor
- Luxury Products and Brand Image Promoter
- Retail or Wholesale Manager
- Operations and Supply Chain Support
- Press Agent
- Luxury Communication Manager
Direction and Coordination
Luca Pirolo, Head of Master’s Programmes, Luiss Business School
Alberto Festa, Luxury Consultant, Kering Group
Gianluca Brozzetti, CEO, Buccellati
Claudia D’Arpizio, Partner, Bain & Company
Ferruccio Ferragamo, President, Salvatore Ferragamo S.p.A.
Olivia Mariotti, Olivia Mariotti & Co.
Massimo Paoloni, Global Supply Chain Executive Vice President, Bulgari