Shaping the Future of Business
Introducing the DBA in Global Strategic Management on Green and Digital Transition
Luiss Business School presents Shaping the Future of Business: Introducing the DBA in Global Strategic Management on Green and Digital Transition, a multi-campus programme – in Rome, Italy, and Amsterdam, the Netherlands – designed for managers and C-level executives who aim to lead their businesses through a highly impactful paradigm shift and address the challenges of sustainability and technological opportunities.
With a focus on the substantial implications of the dual green and digital transition, the DBA in Global Strategic Management offers advanced training with a global perspective through a practical and applied approach.
The program’s educational value is enriched by strong cross-cultural collaboration, partnerships with top-tier business schools in Asia, the US, and the UK, and a faculty with proven international expertise.
Join us on Wednesday, 17 September 2025, for Shaping the Future of Business, the online presentation of the DBA in Global Strategic Management on Green and Digital Transition.
SPEAKER
- Cecilia Jona-Lasinio, Full Professor of Applied Economics, Luiss Business School, Rome, IT
- Frederick Guy, Birkbeck Business School, University of London (retired); Professore di Chiara Fama, Department of Economics and Business, Università degli Studi di Cagliari, IT
- Marco Francesco Mazzù, Professor of Practice of Marketing, Luiss Business School, Rome, IT
- Cristiano Busco, Full Professor of Accounting, Luiss Business School, Rome, IT
AGENDA
- Introduction: Cecilia Jona-Lasinio
- Module I: Management and Strategy in the Green Transition – Frederick Guy
- Module II: The Information Economy, Digitisation, and Intangible Assets – Cecilia Jona-Lasinio
- Module III: Sustainability and Digitisation: Marketing Issues – Marco Francesco Mazzù
- Module IV: Accounting and Corporate Finance in the Modern Environment – Cristiano Busco
- Conclusion and Q&A: Cecilia Jona-Lasinio
WHEN: Wednesday, 17 September 2025
TIME: 5.00 PM CEST
WHERE: Online