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#MasterYourCreativity: uniting business and creativity to transform a passion into a job
#MasterYourCreativity: uniting business and creativity to transform a passion into a job
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ToniaPetrillo_luissbusiness

Commitment and hard work but also fun, laughs, moments to remember and challanges to overcome: Tonia Petrillo tells us about the Master “Gestione della Produzione Cinematografica e Televisiva

 

Curiosity and passion are the two key factors that made me want to enter the film and television industry. After achieving a Degree in Economy and Management I felt the need for a change of “field” and a will to acquire concrete expertise in the audio-visual sector to transform my passion into a concrete job.

Why this Master? To understand and study the fascinating film and television industry and try to become part of it. My idea was to combine in my educational path the world of business, strategic analysis, of numbers and charts with the world of creativity, culture and entertainment: two different souls that I have always been passionate about and that I aspired to combine even in my professional experience.

I was looking for a Master that would satify my expectations and after several evaluations, choosing LUISS Creative Business Center’s Master in “Gestione della Produzione Cinematografica e Televisiva” prooved to be the best possible choice I could have made. The learning process guarantees a merger of technical and artistic skills with managerial competencies, fundamental for accessing the audio-visual production chain.

 

Months of daily commitment, hard work, but also fun, loughs, moments to remember and challenges to overcome; a place where you can learn how to manage difficulties, cultivate your talent and grow both professionally and personally.

The learning process enabled me initially to enhance my General Management knowledge, before entering into the world of creativity. The purpose? develop creative and managerial skills, creative expression and entrepreneurial attitude.

 

Having the possibility of coming into contact with leading figures of this industry is a unique experience: Gennaro Nunziante, Pino Innocenti, Nicola Guaglianone, Spephen McPherson are just some of the screenwriters, directors and producers that during these months have enriched my specialization path in this field.

In the last weeks, as a conclusion to the educational activities of the Master, we had the opportunity of attending intensive sessions with the most prominent Italian production companies such as: Lux Vide, Pepito Produzioni and Rai Fiction.

 

The level of professionalism, the guest lectures, the Labs, the individual and group drills and the Masterclasses guarantee a direct and in-depth knowledge of the field, its demands and its main players.

I am certain that this experience will prove to be my key for entering the television industry: my ambition is to become a fully competent professional, capable of carrying out high-level of responsibility functions in the audio-visual production field. My advice for those who want to undertake this path? To have motivation, passion, curiosity and perseverance to pursue their dreams.

Good luck!

Discover the Master

27/06/2016

Publication date
July 26 2016