Objectives
Luxury and fashion industry: value chain and business models Summer School aims to provide students with a clear overview of the fashion and the luxury industry along with its current challenges. These topics will be explored during the International Management – Major in Luxury Management
Target Audience
The Summer School is aimed at recent graduates — or those graduating soon — with a Bachelor’s or Master’s Degree in any discipline who want to get in touch with the luxury business for the first time.
Curriculum
- Luxury Market and Key Players
- DNA and Codes of a luxury brand
- Branding in luxury and fashion
- Communication and digital transformation (CRM)
- Retail in luxury and Fashion
Attandance
From July 10 to July 14, full time from 9:30 a.m. to 5.30 p.m. For further information about the calendar please contact us at master@luissbusinessschool.it
Tuition
The tuition fee for the Summer School is € 1.000. Tuition includes materials and access to all Luiss Business School facilities.
For participants enrolling in the International Management – Major in Luxury Management a.y. 2023-2024, the cost of the week, will be deducted from the cost of the Master programme.
How to apply
Send the following documents to master@luissbusinessschool.it:
- copy of degree certificate*
- curriculum vitae
- copy of passport or ID document
ECTS and Certificate of Participation
The Summer School Luxury and fashion industry: value chain and business models provides students with 4 ECTS – European Credit Transfer and Accumulation System.
At the end of the programme a certificate of participation will be issued to those who have attended at least 80% of the didactic activities included in the programme.