Roberta_Greco_sito

MBA 2013

The opportunity to attend an MBA program represented the step forward to elevate and further develop my career path. After a Master graduation in Economics in Naples, I decided to bet on myself at the age of 23, attending the MBA program at LUISS Business school in Rome. Before projecting myself into the world of work, I needed to reinforce my personality and in particular my interpersonal relationships being part of an international network and then to steady my theoretical university knowledge with practical case studies, group projects and real business studies. I did it in autonomously and this gave me the right motivation to afford the amount of study load with time constraints and no previous group project, case study skills.

This experience helped me first of all in managing time, deadlines, in setting priorities and solving problems; then in building my ability to create interpersonal skills, increasing my curiosity of learning different cultural and social perspectives and to start to collaborate and work within an international team.

The MBA Adventure was the first opportunity to express what I learnt during MBA program. I chose a social network start up, with the aim of providing an accurate and feasible Business Plan focused on short term and medium term monetization strategies to create financial value. Thanks to this, I understood that a finance job could suit me.

To begin with, I had one year of internship for one of ICT world leader provider, Ericsson Telecommunication as Price Manager where I had the possibility to demonstrate my capability to organize and manage a global price alignment program across 26 countries. Then I had the chance to elevate my initial career in one of the best global companies Procter and Gamble; they offered me a financial analyst job position conciliating my final specialization class in MBA, Financial Management, within Luxury market.
In choosing Luxury and Fashion industry specialization, I understood that working in such challenging and dynamic environment, has always been the greatest dream of my life. Thus, it has given me the right ability to exceed into one the most competitive industry, especially in Italy, the primary world player.

Currently, I am Brand Finance manager in Coty in Milan, a global world leader in beauty. I am working in the Luxury Fragrances division, controlling a portfolio composed by 23 brands including Gucci, Hugo Boss, Calvin Klein, Chloè, Miu Miu, Lancaster, Bottega Veneta and others. Reporting directly to CFO, I am the local owner of brand profit and loss, driving and coordinating local marketing budget with the aim of ensuring high returns on investment. Furthermore, I lead and manage monthly financial forecast, budget and actuals review for the full P&L reporting directly to Leadership Team, GM and CFO regional.

Doing an MBA represented the most go ahead decision by now of my life. Thanks to this program I learnt how to work in a multifunctional team, the most effective aspect of my daily routine, where every day I am responsible of doing choices, taking responsibilities and feeling as the focal point of the business chain.
To reach a goal you need to work hard and never stop believing in your abilities. Every day you must express yourself, be curious and raise your bar; for my perspective, this has been the best insight from my MBA experience.

22/02/2017