Today the first edition of the Master of Fashion Management reached its conclusion with the presentation of the Project Work developed by the students during the last months.
The Project Work represents an active experimentation of the knowledge gained during the Master of Fashion Management. The students have developed a project based on the DONDUP case, which relates to pre-established objectives and real contexts. After having received the relevant data from DONDUP’s CEO, the students have worked on a detailed analysis of the brand, of the reference market, of the actual and potential consumer and of the competitive context.
The final scope of this project has been to design a concrete path that answered to the purpose given by the fashion company. The outcomes of the Project Work have been presented and discussed during a formal session presided by REM, Partner of the initiative, and Carlo Morfini, CEO of DONDUP.
