Giuseppe Delmestri is full professor for Organization Studies in the Business and Management Department of LUISS Guido Carli University. He serves as chair of EGOS, in the ASSIOA Board and in the Faculty of VHB-ProDok. He received the doctoral degree at Mannheim University and the idoneità to associate professor and to ordinarius at Parthenope University in Naples. He was tenured assistant professor at Bocconi University in Milan and senior lecturer at SDA Bocconi. He also served as tenured associate professor at the University of Bergamo and as deputy director of the Department of Business Administration and dean of SdM School of Management. As full professor at Johannes Kepler University he started the Joint Master in Global Business “Troika”. At Wu Vienna he was full professor and head of the Change Management and Management Development Institute. He currently studies market and social categories and their process of evaluation, social movements, branding, and ethics in management. The fields of study are cultivated meat, decarbonization of oil & gas firms, cinema, universities, global cities, community pharmacy and the food and beverage industry. He published in journals such as Administrative Science Quarterly, Organization Studies, Journal of International Business Studies, Journal of Management Studies, Human Relations, Higher Education, British Journal of Management, Economia & Management, and others.